7 Benefits of Crowdsourcing for Small and Medium Enterprises

Small and medium enterprises (SMEs) thrive by minimizing their expenses and maximizing profits. Regardless of their industries, they are always looking for ways to save more money. And this is why the crowdsourcing technique has become popular.

Crowdsourcing involves using a large number of people to seek information, produce goods, or offer services. It outsources the work to others who are not the organization’s employees.

The introduction of technology has further made crowdsourcing easier. Now, you can crowdsource online and reach people from different backgrounds irrespective of the kind of service you provide. Crowdsourcing is not limited in its use. It has a variety of application that cuts across various fields.

For instance, security agencies such as the police and FBI use it quite frequently to solve security problems. They are known to use crowd intelligence gathering to seek out information as part of their investigation.

SMEs have also found crowdsourcing very useful. They can use it to gain insight into what consumers are interested in by asking for their preferences. It can also tell the demographics and the profile of their consumers.

If you own a small or medium enterprise, you might want to learn about the benefits of crowdsourcing. Here are seven of them.

Reduces Cost

If you have never used crowdsourcing before, you might think it is expensive. The truth, however, is that it is way cheaper than traditional methods of employing people. With crowdsourcing, you can cut down on tax payments, huge employee benefits, and other costs that will arise from hiring permanent staff.

For instance, if you need graphic design work done, hiring a graphic designer in-house will cost you thousands. However, crowdsourcing offers you options of different designers from whom you can select based on their rates.

Saves Time

As a business owner, you can only hire as many people as your enterprise can afford. However, there are often instances when your employee’s strength might not be enough to get things done quickly enough. If you have a time-sensitive project, this kind of situation might become burdensome and end up unpalatable.

Crowdsourcing can be an easy solution, however. For instance, if you own a small business, and you need to carry out a market survey, you can crowdsource online by asking a vast pool of people to vote or fill out electronic forms. This way, you will be able to get faster results in a short time frame.

Offers Creativity

Are you having difficulty coming up with new ideas? You will be amazed at how crowdsourcing can help out. One of its significant benefits is that crowdsourcing links you up with professionals who will offer hundreds of ideas or different approaches to solving a problem.

However, if you think a large number of people could translate to low-quality ideas and solutions, that might be untrue. In reality, the competition created by crowdsourcing drives people to think outside the box and offer more creative solutions. You will find out that many successful organizations make use of crowdsourcing to brainstorm and come up with mind-blowing ideas.

Offers Diversity

Crowdsourcing exposes you to a vast range of people, which in turn gives you access to a broad network of skills, thoughts, knowledge, contents, talent, and expertise that your employees may not offer. When you crowdsource online, you will interact with people from different cultures and backgrounds whose unique perspectives can benefit your company.

More Collaborative

Since small and medium enterprises are breeding grounds for familiarity, many employers assume that their employees are united. However, the reality is that there may be workplace conflict among them. A more collaborative approach involves bringing together a group of people—crowdsourcing—devoid of bias ideas or emotional attachments. Their input may help you fish out valuable information that your in-house team may have overlooked.

Has Marketing Benefits

Many companies invite the public for contests, asking them to come up with suggestions for their services. Many more companies seek out people to test their products for intelligence gathering purposes. These methods do not only help them with great ideas, but they also create extensive media coverage for their products or services, which is a perfect marketing strategy.

When you crowdsource, you give a large group of people something to talk about, creating a marketing buzz for your company. Crowdsourcing, therefore, attracts the people who might be your target market, giving you a more extensive customer base.

Minimizes Management’s Burden

Crowdsourcing is quite appealing as it offers you a chance to give your work-related burden to others to sort out. It is a way of delegating duties to make work easier. Think “division of labor.” You share the work among other people to minimize the burden. That way, you can focus on the management aspect of the work.

In conclusion, the benefits of crowdsourcing far outweigh the benefits of hiring in-house staff only. It utilizes crowd intelligence and creativity, which can significantly reduce your organization’s expenses and speed up important work. Whereas permanent employees may have idle times, crowdsourced employees are only needed when there is a job to do. If you own a small or medium enterprise, you should leverage crowdsourcing to reduce your workload and get you closer to your target market. Irrespective of the nature of your service, crowdsourcing will help you thrive.

Advantages of Info Crowdsourcing About Physical Fitness


If there is a topic that has many misconceptions and myths, then, it is weight loss. You will reach a point in which you are desperate to lose weight that you can do anything just to make sure that you can lose that weight of course, in an easier way. Physical fitness is always the most common way of losing weight. At the same time, if you do not do it right then it can even be a source of weight gain. To avoid this, you need to use crowdsourcing just to have diverse ideas on the best physical fitness routine that will aid in weight loss. What is the advantage of info crowdsourcing?

You get workable solutions
When someone tells you that he used some specific exercise then you have a chance to even check the before and after images just as a proof of the success. Some of the terms that are used in physical fitness may be technical. With crowdsourcing, you can use the multimedia content to even create a video and share it online for people to have the correct way of exercising especially for low impact exercise for weight loss.

You have practical exercises for you
You might even just not want to read but you want to practice it if doable in your case. This is the forum where you get a virtual fitness instructor which comes in handy to help you in the physical fitness. At the same time, you might even create a schedule and do it at the same time virtually – thanks to technology.

It can motivate you to act
The moment you know you have people who have gone through the same challenge and you know that you are not alone in this so the more that you get motivated you to make time and effort to have a healthy lifestyle. It is not easy to stick to a fitness schedule but when you know you are answerable to a specific group then you have to option but to stick to it. The long-term effect is that you will reach your goals in a smooth manner.

You widen your support system for the weight loss journey
This is not a walk in the park, you just need a strong support system. Aside from your friends, you can also bank on virtual friends from the crowdsourcing platforms. The fact that it has chat services makes it even bigger and better for you.

Learn from experience
Psychologists say that experience is the best teacher. This is the time you now know that you need to learn the rules of the game from experience, Now that you know that you have the right support system and you are sure that you can stick to the schedule. This is when you now also have knowledge of what works best for you even to teach the rest.

Although confidentiality of crowdsourcing platforms is always compromised, physical fitness is not something that you will really need to hide from people. It is one of the best technological toolkits which was designed to make sure that the objective of the world is a global village is reached.